Writing · 1 briefings · Updated weekly

Long-form writing for operators who have to ship on Monday.

B2B SaaS strategy, positioning, content operations, and the mechanics that actually move pipeline. No takeaway bullets. Arguments with reasoning attached.

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How B2B Buyers Research in 2026: The Five Phases Your Revenue Model Needs to Cover

The B2B buying journey in 2026 starts with a shortlist written and formatted by AI, not a sales call. Here's the five-phase revenue model teams need to cover…

Apr 26, 2026 · 8 min read